The Four E’s of a Successful Pay-per-Click Advertising Program WebProNews
The good news: you can setup and manage a pay-per-click (PPC) advertising program on Google, Yahoo! or MSN within minutes. The bad news: you can setup and manage a PPC advertising program within minutes. That means anyone can set up a PPC program, which has led to higher overall cost, lower click-through rates and conversions. There is hope, however. The Process Developing and refining a
Utah Introduces Health Insurance Subsidy Program For Low-Income Workers Medical News Today
The Utah Health Department on Monday announced a program that will allow low-income workers who are enrolled in employer-sponsored health insurance plans to receive a subsidy to help pay plan premiums, the Salt Lake Tribune reports. [click link for full article]
Medicare Announces Final Rule Setting Physician Payment Rates And Policies For 2007 Medical News Today
Starting next year, the Medicare program will pay physicians more for the time they spend talking with Medicare beneficiaries about their health care and will pay for a broader range of preventive services. [click link for full article]
AutoUSA Partners with Auto Dealer Traffic in New Search Engine Marketing Program The Auto Channel
FORT LAUDERDALE, Fla. & COLUMBUS, Ohio--AutoUSA and Auto Dealer Traffic, Inc. today announced a joint program to offer internet marketing, search engine marketing, and search engine optimization services to retail automobile dealerships. The new AutoUSA search program provides another effective way for dealers to connect with online customers and drive traffic to their web sites. AutoUSA is the
Amazon Launches Clickriver WebProNews
Amazon's realized that it's about time it launch its own sponsored search product for Amazon.com. With the beta launch of Clickriver Ads, Amazon will offer pay-per-click advertising using the "bid + performance" model made popular by Google and soon to be adopted by Yahoo. Clickriver Ads provides the opportunity to advertise services and products that complement the selection on Amazon.com, via
Google to broker print ads in newspapers Reuters via Yahoo! News
Google Inc. is set to begin helping customers buy advertisements in 50 U.S. newspapers in a test of how the Web search leader can extend its business into offline media, the company said on Sunday.
Amazon.com Launches Self-Serve Ad Beta ClickZ
The e-commerce superstore is using its A9 search subsidiary to manage a new pay-per-click advertising network that displays targeted text ads on product pages.
Google to help firms buy ads in newspapers CNN Money
Test is a bid to extend the No. 1 search engine's business into traditional media.
Hospital board approves pay increases Washington Times Herald
Daviess Community Hospital’s board recently approved increasing pay for certain positions, boosting the amount of pay increases available to all employees, implementing a new incentive program and making changes in medical insurance coverage options.
Medical Liability Insurance Coverage: The Future Presented To The Pennsylvania Mcare Commission By The President Of The Medical News Today
"Commissioner Koken and distinguished members of the Mcare Commission, thank you for allowing me to testify at today's public hearing.  I am Mark Piasio, MD, MBA, president of the Pennsylvania Medical Society (PMS).  With me are Ken Jones, our general counsel, and Scot Chadwick, our director of governmental affairs. [click link for full article]

Pay Per Click Advertising - PPC Programs
Pay per click advertising is still one of the quickest and effective ways of promoting your business online. An SEO article by Gord Collins.
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Welcome to our new Pay-Per-Click advertising program or PPC at Newsday.com! Our Pay-Per-Click program will help grow your business in one of the most