Tips for successful pay-per-click bidding strategies dmnews.com
With keyword prices on the rise and competition for popular terms steadily increasing, advanced pay-per-click (PPC) bidding strategies can make the difference between a campaign that performs at optimal level or one that underperforms. Evaluating bidding strategies in three main areas – choosing a match method, refining keyword lists and setting opposite bid amounts – can boost campaign
Think Partnership Unveils ValidClick DirectAdsTM, a Click Fraud Protected Pay-Per-Click Advertising Solution Business Wire via Yahoo! Finance
CLEARWATER, Fla.----Think Partnership, Inc. , an international leader in interactive performance-based marketing and related Internet technologies, has released ValidClick DirectAds, an advanced private-label pay-per-click platform.
Mastering pay-per-click search engine marketing Pandia
Pandia takes a look at pay-per-click text ad promotion and a book on PPC search engine marketing.
Click Forensics & Focus on Affiliate Click Fraud Search Engine Journal
Click Forensics updated its enterprise-class click fraud detection service, Click Forensics 4.5 for Enterprise, which includes new features that allow advertisers for the first time to distinguish the click fraud rates of pay-per-click (PPC) campaigns that run on search engine sites and their affiliate properties, allowing them to adjust their campaign spending to maximize return []
Online fraud losses increase 55 per cent Computing.co.uk
Tom Young, Computing , Tuesday 7 November 2006 at 00:00:00 Figures from Apacs say cost of fraud has risen to £22.5m Figures released today by UK payments association Apacs show that online bank fraud losses rose by 55 per cent from £14.5m in the first six months of 2005 to £22.5m in > Read the full article
New Frontier Media Reports Second Quarter Earnings Per Share of $0.15 PR Newswire via Yahoo! Finance
New Frontier Media, Inc. , a worldwide producer and distributor of general and adult-themed motion picture entertainment, today reported earnings per fully diluted share of $0.15 for the quarter ended September 30, 2006, representing a 36% increase over earnings per fully diluted share of $0.11 for the quarter ended September 30, 2005.
SmartSearch Marketing Launches Pre- and Post-Click Search Marketing Campaign Management Services SYS-CON Media
SmartSearch Marketing, a full-service search engine marketing agency specializing in consumer and business-to-business markets, today unveiled its new Search Lifecycle Management services for b-to-b customers. By merging SmartSearch's traditional Pre-Click Campaign Management Services with enhanced Post-Click Services, the new offering improves conversion rates, automatically transfers
Click fraud threatens online river of gold The Age
Australian online marketer Amplify has called on Google and Yahoo to stop automatically placing advertisers on affiliate websites, amid fears it encourages click fraud. -
UPDATE: McKesson To Buy Fellow VARBusiness 500 Company Per-Se ChannelWeb
McKesson has agreed to buy health administration company Per-Se Technologies for $28 a share in cash, or $1.8 billion including debt.
Amazon.com’s Clickriver Pay-Per-Click Search Advertising Search Engine Journal
Amazon.com’s A9 Search division has finally launched a service which is sure to catch the eyes of the search engine marketing world, Clickriver. Clickriver is a pay-per-click search engine advertising service which will let advertisers purchase sponsored search links directly through Amazon.com. Like Google AdWords, Microsoft adCenter & Yahoo Publisher Network, Clickriver ads will be shown []


537 Pay Per Click Search Engines Reviewed
Pay per click search engines, pay for placement or pay for ranking search engines, are a highly cost-effective way to attract cheap, targeted website
Pay Per Click Search Engines and Tools
Introduction to pay per click search engines and website advertising and promotion tools.
Pay Per Click Universe - The Complete Guide To Pay Per Click
Each pay per click search engine has its own style. We are your complete guide to pay per click advertising.
Google AdSense Help Center: Cost-per-click (CPC)
Cost-per-click (CPC). The CPC is the amount an advertiser pays each time a user clicks on his/her ad. Google AdWords has a CPC pricing system.
LookSmart Changes To Cost-Per-Click Listings
Pay -- and keep paying -- or don't appear, LookSmart told existing and new listing customers last month, in a significant change to how the human-powered
Pay Per Click Search Engine Reviews
Pay Per Click Analyst reviews the top Pay Per Click Search Engines offering up to date Pay Per Click News, Fresh Reviews and Helpful Articles by Industry
Google Testing AdSense Cost Per Action (CPA)
I can't believe I didn't spot this until Philipp Lenssen blogged it, Google is testing CPA (cost per action) AdSense ads. What that means is that instead of
Hospitality Net - Industry News - Hotel Pay-Per-Click advertising
Hospitality Net, All of Hospitality on the Web, the online resource for the Hospitality Industry, featuring all latest hospitality and hotel news, events,