Low-price companies change consumer behavior permanently
There's a very interesting article in this month's Harvard Business Review entitled "Strategies to Fight Low-Cost Rivals" by London Business School professor Nirmalya Kumar. It's got lots of interesting things to say about how
Slashdot and Harvard Business Review
Look at the edition in which the McAfee article appears. I’ll be listening to the Kanter podcast on innovation next time I fly. HBR has been around for a while The Harvard Business Review has one goal: to be the source of the best new
My Harvard Business Reviews
Nick Carr, Neil Macheiter, the blogger swardley and others have commented on my recent Harvard Business Review article, the full text of which is available for free online through November. The article presents a model that non-techie
Play to Your Strengths – Mercer's book
Mercer's book – Play To Your Strengths – gives business leaders a new, yet proven approach to measure and manage the value of their workforce on business results. about the book and the related article in the Harvard Business Review
First Look: November 14, 2006
Periodical:, Harvard Business Review 84, no. 11 (November 2006) In this article, the authors, who are members of Harvard University's Public In this article, Harvard Business School professor Rosabeth Moss Kanter reflects on
Articles of Interest
The Harvard Business Review recently published an article of mine on the subject of reverse product placements (ie bringing fictional products into real-world marketplaces). I can’t reprint the article, but it basically fleshes out
Brazil: Harvard Business Review Brasil
Colin Brayton forks out nearly US$ 20 for the Harvard Business Review Brasil only to be disappointed that it contains no articles by Brazilians or about the country
Decision Making by Harvard Business Review
Sonesh shares this article from Harvard Business Review saying: I read this really through provoking article today. While the metrics and labels (and some methodology) they use are questionable, the data itself is quite extensive and
Harvard Business Review Article Every Marketer Should Read
Nothing like catching up on summer BUSINESS reading. On my list was the July-Aug. issue of HBR. This special double issue on sales is worth searching for; however, if you can only find one article try to get you hands on “Understand
Evidence-Based Baseball and Innovation
Some of these ideas are in our 2000 Harvard Business Review article on "Building an Innovation Factory." But the most complete -- and I believe the best -- treatment is in Andy's book on How Breakthroughs Happen.
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