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That is how the concept of bulk email marketing emerged. Bulk email marketing can be defined in two ways depending on who is being asked. Some people refer to it as a For bulk email marketing, SPAM refers to unsolicited junk email.
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As a marketing professional, the only thing that should count for you at the end of the day is effectiveness. Bulk commercial email has turned into the above, a bunch of unprofessional, ineffective scams.
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It Does NOT Pay to SPAM: It Doesn't Matter What You’ve Heard
Why not use your resources and time to go legal and build an opt-in list? This is a perfectly acceptable and highly successful method that will keep you from being labeled bad business. With an opt-in list, people ask to be added to
Successful Email Marketing Requires You Define A Clear Objective
However, despite all the benefits of email marketing, poorly planned campaigns, abusive practices, increasing spam and an ever-growing number of bulk email laws, all pose a serious threat not only to spammers (and rightfully so) but
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