PROMOTIONAL MARKETING
Amazon's marketing costs attract focus Orange County Register The online retailer's promotional spending jumped 50% in the 3rd quarter, far outpacing the increase in sales. Prosecutor blames marketing exec for Ahold fraud Accountancy Age Mark Kaiser, a former marketing executive who worked at Ahold's US FoodService unit has been accused of lied about earnings to boost the company's profit and earn bonuses as part of the massive fraud that crippled the supermarket group. Prosecutor blames marketing exec for Ahold fraud vnunet.com AccountancyAge.com, Accountancy Age , Tuesday 7 November 2006 at 00:00:00 Executive worked for US-based food distribution unit Mark Kaiser, a former marketing executive who worked at Ahold's US FoodService unit has been accused of lied about earnings to boost the company's profit and earn bonuses as part of > Read the full article Online Marketing Manager New Media Zero How well do you understand the online customer? And do you enjoy developing a plan to enhance their experience, and ultimately increase their spend in line with agreed marketing goals? RSA puts red poppy up for sale NZCity The red poppy is up for sale. The Returned Services Association has announced a business partnership to use the icon as a marketing tool. The sponsorship and promotional alliance would give partners endorsement to use the icon in their marketing. A Run for Her Money BusinessWeek Online via Yahoo! UK & Ireland Finance This Georgia Tech grad works at a small marketing firm as communications coordinator. She manages promotional events such as Blue Planet Run Operation Oswego County Wins Marketing Awards Oswego Daily News OSWEGO, NY - Operation Oswego County (OOC) was recently recognized with five marketing awards for The Northeastern Economic Developers Association’s (NEDA) 2006 literature and promotions award competition. Ex-Ahold unit exec to blame for fraud: prosecutor Reuters via Yahoo! News A former marketing executive of Ahold NV's U.S.-based food distribution unit lied about earnings to boost the company's profit and earn bonuses as part of an $800 million accounting fraud, a prosecutor told a jury in closing arguments on Monday. Prosecutor: US Foodservice Exec Lied AP via Yahoo! Finance The former marketing chief of Dutch retailer Royal Ahold NV's U.S. Foodservice Inc. unit participated in a scheme to create millions of dollars in fake supplier rebates in order to artificially boost the unit's operating results, a prosecutor said as the former executive's fraud trial came to a close Monday. Milwaukee Mile Appoints Aras Promotions To Manage Promotional Programs The Auto Channel FOR IMMEDIATE RELEASE MILWAUKEE MILE AMERICA'S LEGENDARY OVAL Contact: Jim Tretow, Milwaukee Mile Media & Comm., jtretow@milwaukeemile.com, 414-453-5761 MILWAUKEE MILE APPOINTS ARAS PROMOTIONS TO MANAGE 2007 MISS MILWAUKEE MILE CONTEST AND MILWAUKEE MILE GRID GIRLS PROGRAM MILWAUKEE (October 31, 2006) - The Milwaukee Mile has announced that it has retained Aras Promotions, led by its President,
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