Highlights from the SEW Blog: Oct. 5, 2006 Search Engine Watch
Featured posts from the Search Engine Watch blog, as well as our customary headlines from around the web.
Yahoo Structure Updates Coming Soon ISEDB
Yahoo will be introducing the new sponsored search soon and with it Yahoo wants their advertisers to know about a few structural changes about to take place. In their latest monthly edition of "On Target", Yahoo noted a few key points advertisers should know about. Account upgrades are expected to be released in the fourth quarter of 2006. At this time some of the account terminology will be
HotelRooms.com Adds Two Leading European Hotel Groups and Surpasses ROI Expectation of Top Global Chain. Hospitality Net
Paris | HotelRooms.com is pleased to announce the addition of Sol Melia and NH-Hotels to its list of International clients that include InterContinental Hotels Group, Hilton, Choice, W Hotels, Jumeriah, Wyndham, Grupo Posadas, Fairmont, Swissotel/Raffles, Summit/Preferred, Warwick International and many others.
B2B: Know Your Roles WebProNews
When providing services such as Search Marketing strategies to large B2B tech firms you will find that there are several levels of management to please (this is the case for many large corporations). With above average sales cycles and the focus to produce quality leads it's important to establish the right metrics to satisfy all levels within the company. It is also important to understand
The Search Engine Report - Number 118 Search Engine Watch
Search Engine Watch editor-in-chief Danny Sullivan recaps top search engine stories from October 2006.
Yahoo on the Mobile Web ISEDB
Yahoo announced this morning their beta launch of sponsored search results on their mobile web service in the US and UK. This will allow Yahoo! Advertisers to reach searchers on their cell phones and other mobile devices. The beta launch will allow a select group of advertisers to post their sponsored ads to the mobile marketplace. While this service is not yet available to the general business
Google to combat global illiteracy ISEDB
Today at the Frankfurt Book Fair, the world's largest gathering of publishing executives, Google unvelied The Literacy Project, a Web site dedicated to combat global illiteracy. The site pull together Google books, video, mapping and blogging services to help teachers and educational organizations share reading resources. "Google's business was born out of a desire to help people find
IMPAX Announces Dismissal of Lawsuit Related to Generic ConcertaR Business Wire via Yahoo! Finance
HAYWARD, Calif.----IMPAX Laboratories, Inc. today announced that it and ALZA Corporation and McNeil-PPC have filed with the court a signed stipulation for the dismissal of a patent infringement lawsuit related to the Company's Abbreviated New Drug Application for methylphenidate hydrocholoride ER, 18, 27, 36, 54 mg. tablets, generic of Concerta®.
DMA06 in San Francisco: Jump Start Your Conference Experience at Weekend Pre-Conference Intensives Direct Marketing Association
October 4, 2006 — In today’s competitive marketplace, staying one step ahead of the game is always your best position. Arrive early and get in on the DMA06 Pre-Conference Intensives that will encompass the most comprehensive sessions on specific direct and interactive topics.
Google to Revolutionize the face of Politics ISEDB
Haven’t you ever wondered how much truth exists in the politician-bashing commercials? Google Inc. boss Eric Schmidt has an agenda to give you the software to check the veracity of the politicians’ words. In five years, "truth predictor software would hold politicians to account." People would be able to use programs to check seemingly factual statements against historical data to see to see if

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