EMAIL MARKETING CAMPAIGN
Five Tips for Effective Email Marketing TheStreet.com As people scan emails with tiny-screened devices, craft a campaign that aims small -- but think big. Alterian Named a Highly Valuable and Suitable Leader in Leading Analyst Firm's E-mail Marketing Buyer's Guide Business Wire via Yahoo! Finance CHICAGO----Alterian , the leading global provider of Analytics Led Integrated Marketing software, has been selected by JupiterResearch as a "Highly Valuable and Suitable Leader" in the Large-Enterprise-Oriented Email Service Provider category, according to the industry analyst firm's E-mail Marketing Buyer's Guide, 2006. Neolane Urges Finesse in Customer Marketing Campaigns CRM Today Neolane, a provider of customer marketing and communication software solutions, is urging businesses and their marketing teams to use greater finesse in marketing campaigns aimed at existing customers, or miss significant revenue opportunities and risk the loss of goodwill. Chordiant Enhances Marketing Director Application Market Wire via Yahoo! Finance Chordiant Software, Inc., the leading provider of Customer Experience (Cx(TM)) software and services, today announced that it has added significant enhancements to its Marketing Director application, including support for the Microsoft .NET platform. Chordiant can now take advantage of Microsoft's new language-independent programming model -- cutting the time and cost of system development. The ClickZ Network Announces 2006 ClickZ Marketing Excellence Award Winners Business Wire via Yahoo! Finance NEW YORK----The ClickZ Network, , the largest resource in the world for interactive marketing news and information, today announced the winners of its 2006 ClickZ Marketing Excellence Awards. True North Corporation Closes Acquisition of C3 Online Marketing Inc. CCNMatthews via Yahoo! Finance MISSISSAUGA, ONTARIO-- - True North Corporation - The Return On Ideas Company True North Corporation Closes Acquisition of C3 Online Marketing Inc. Market Wire via Yahoo! Finance True North Corporation - The Return On Ideas Company(TM)("TNC") Email Marketing: Make It Personal! WebProNews Fruit trees provide a useful email marketing analogy. Like fruit trees, different types of customers need to be cultivated in different ways if they are to bear fruit. The problem is that when it comes to email marketing, most companies treat all their customers the sameproviding the same nutrients to all of their fruit trees instead of taking time to understand that what makes an apple tree Coke kicks off Christmas Guardian Unlimited The Yuletide advertising season begins with the annual Coca-Cola festive campaign - watch it here first. Travidia Introduces Click-to-Call Technology in Their Marketplace Suite Digital Advertising Platform Market Wire via Yahoo! Finance Travidia Inc., the leader in Internet marketing services for newspapers and retailers in North America and Europe, today announced that they will be introducing click-to-call technology into their market-leading digital advertising platform, Marketplace Suite.
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