MARKETING
Clancy named Director of corporate marketing Motorsport.com GLENDORA, Calif. (Nov. 8, 2006) -- Kelly Clancy has been named director of corporate marketing for the National Hot Rod Association, NHRA Senior Vice President, Sales and Marketing Gary Darcy announced today. Word Of Mouth Marketing WebProNews I'm about half way through "Word of Mouth Marketing: How Smart Companies Get People Talking," by Andy Sernovitz. I'm not ready to post a review just yet, look to Chris Thilk for that. What's clear to me reading this is that word of mouth marketing is without a doubt the DMZ for the public relations and advertising industries. Right now, each side is aggressively trying to determine where they SAS Upgrades Explore Digital Marketing E-Commerce Times SAS has upgraded its marketing automation and marketing optimization applications with new functionality. While not a point release, the upgrades are worth noting because of their inclusion -- for the first time -- of digital marketing. First though, to give the marketing automation and optimization upgrades their due: The new enhancements provide improved reporting, analysis and collaboration. Njini Bolsters Management Team With New VP Sales EMEA and Product Marketing Director SYS-CON Media Njini Inc., a pioneer in Information AssetManagement, today announces the appointment of Doug Rich as VP of salesEMEA and Phil Maynard as product marketing director as the companycontinues to strengthen its management team to capitalise on the growingglobal demand for Information Asset Management (IAM) technology. Leadingstorage analyst firm Enterprise Strategy Group (ESG), predicts Team International Marketing New listing On Euronext Nasdaq BRUSSELS -(Dow Jones)- Team International Marketing SA was listed on Tuesday on the Euronext Free Market in Brussels. The IPO consisted of a total offering of 165,000 new shares, raising EUR1.02 million. AMRU: Subsidiary Kicks Off Intensive Marketing of Broadband TV in Southern California Nasdaq M2B World, Inc., U.S. subsidiary of Amaru, Inc. (AMRU), has lined up an aggressive series of events to increase the ever-growing marketing exposure of the M2Btv service and PONY set-top box. Swirling Down the Rabbit Hole with Viral Marketing CBS 46 News Atlanta Campfire proves that a small company can have a big impact. Taking lessons learned from , Orland0-based Campire has mastered the art of viral marketing. Invarium Expands Marketing Team SYS-CON Media Invarium, Inc., today announced the addition of Wolfgang Staud to its marketing team. As director of marketing, Staud is responsible for product management and positioning, technical partnerships and business development. Invarium provides advanced patterning synthesis (APS) solutions to the global semiconductor industry, offering a superior alternative to conventional RET/OPC tools at the 45nm High-Tech Marketing Services Firm Moves Headquarters to Ann Arbor SYS-CON Media Clarity Quest Consulting announces it hasmoved its corporate headquarters to Ann Arbor, Michigan. Clarity Questprovides marketing, business startup, and business development services tosmall- to medium-sized technology companies in the biotechnology,healthcare, electronics, e-commerce and software industries. Nimbus, Zee vie for B'desh cricket marketing deal Reuters via Yahoo! Asia News DHAKA, Nov 8 (Reuters) - Singapore-based Nimbus Communications Limited and India's Zee Telefilms Limited are the two contenders in the Bangladesh Cricket Board (BCB) tender to sell marketing rights for six years until 2012, a BCB official said on Wednesday.
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