MARKETING SALES
Alchemetrics Strengthens Sales Team with Appointment of Group Account Director CRM Today Alchemetrics, a marketing technology services provider, has expanded its sales team, by appointing Ally Scott as Group Account Director. Alchemetrics is in a period of significant growth following new business wins with Haymarket, Mirror Group Newspapers and UP Trips. C3's international toy deal no trifle for marketing firm BizJournals An Overland Park marketing firm that specializes in connecting with kids to boost the restaurant industry is looking to more than double its current $1 million in annual sales from its fledgling international efforts next year. TIA And HSMAI Partner To Produce Report Measuring Online Marketing Initiatives Within Travel Industry Hospitality Net MCLEAN, VA | The Travel Industry Association (TIA) and the Hospitality Sales & Marketing Association International (HSMAI) Foundation are partnering on a thorough study comparing methodologies for measuring online marketing initiatives within the travel industry. Bootstrap Marketing: Lessons from Black Friday: Excitement and bargain prices jump sales Miami Herald Traditionally, the day after Thanksgiving, called Black Friday, kicks off the Christmas shopping season. Black Friday got its name from when accounting records were kept by hand. Red ink indicated loss, black a profit. The holiday shopping season helped retailers go from unprofitable (''in the red'') to profitable (``in the black''). DeSanto Realty Group Announces Erica J. Weiser as New Director of Sales and Marketing Business Wire via Yahoo! Finance MEDIA, Pa.----DeSanto Realty Group , a leading sponsor of Tenant-in-Common real estate actions, today announced that Erica J. Weiser has joined the firm as Director of Sales and Marketing, effective December 4, 2006. Business Objects Names Marge Breya Senior Vice President and Chief Marketing Officer CRM Today Business Objects, provider of business intelligence (BI) solutions, has announced that Marge Breya, 45, has been appointed senior vice president and chief marketing officer. Kia Motors America teams with NBA franchises and TV networks in major basketball marketing initiative The Auto Channel (SEOUL) December 11, 2006 -- Kia Motors America has announced a multi- tiered marketing program that includes sponsorships of nine NBA teams - including the 2006 NBA Champion Miami HEAT - and partnerships with five local-market broadcast stations that carry NBA basketball. Research Shows eBay® Sellers Increase Sales with ezSupport CRM Today A recent HostedSupport survey of eBay® sellers using its ezSupport products reported that it helped increase sales by a minimum of 25 percent. ezSupport provides automated customer support, which gives online buyers fast, accurate answers to their questions and allows sellers to spend more time selling, rather than manually answering email. Pantyhose sales get snagged Daily Bulletin CHARLOTTE, N.C. - Once a staple in a career woman's wardrobe, sheer hosiery today faces a snag that can't be fixed with clear nail polish or a Band-Aid - more than a decade of declining sales. Business Objects Names Marge Breya Senior Vice President and Chief Marketing Officer FinanzNachrichten Business Objects (Nasdaq:BOBJ)(Euronext Paris ISIN code: FR0004026250 - BOB), the world ' s leading provider of business intelligence (BI) solutions, today announced that Marge Breya, 45, has been appointed senior vice president and chief marketing officer.
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