WOMBP: December 2006 Update
Journal of Consumer Research 29(2). English, B. (2000). "Pitching her tent "word of mouth", plus author Anita Diamant's promotional moxie, make for success." Boston Globe February 24, 2000: F1. Helm, S. (2003). "Calculating the value of
ValueClick Hopes to Click with You
Ardis's response: "I admit, we haven't done much consumer research." But this product allows "all classes of quality publishers get in on the hot online video explosion to make money from it right away, and it's allowing all classes of
Why it's hard to buy gifts for friends
From a Journal of Consumer Research news release:. "Our results suggest that familiarity caused [people] to put an overly heavy weight on pre-stored information,” write the authors. “The pre-stored information that people possess about
New AOP consumer research chair
AOP has appointed Anita Hague, research director for the Financial Times, as the chair of its consumer research group. Hague takes over from Simon Waldman, group director of digital strategy and development for Guardian Media Group,
China's young big spenders
BIGresearch has come to the rescue with some research on the spending habits of these Big Research then focussed in on how the media influence the purchasing decisions of Technorati : Carrefour, Wal-Mart, china, consumer, research
Tuck professor recognized by consumer, marketing research associations
Punam Anand Keller, Charles Henry Jones Third Century Professor of Management at the Tuck School of Business at Dartmouth, was named president elect of the Association for Consumer Research (ACR) at the organization's North American
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A Wize guide to holiday shopping -Part 2 of 3-
So if you know anyone who drives a hybrid car, makes beautiful things for a living, or eats organically, this might be the best gift you could possibly give this season. Read more consumer research on Mac laptops
Bluestreak Releases Consumer Research on Emerging Digital Channels
Bluestreak Releases Consumer Research on Emerging Digital Channels-- Rate of adoption of newer channels represents a huge opportunity for marketers; research shows acceptance of targeted advertising; email channel still a strong
Article: Is Consumer Research Losing Its Focus?
The fundamental problem is that, in spite of what conventional wisdom tells us, it is not the voice of the consumer that matters. What matters is the mind of the consumer. The big mistake is in believing that what the mind thinks,

JSTOR: The Journal of Consumer Research
JSTOR provides a digital archive of the print version of The Journal of Consumer Research . The electronic version of the The Journal of Consumer Research
Mintel International Group: Consumer, Media and Market Research
Market research reports on hundreds of consumer and industrial products and services.
Ethical Consumer homepage
Ethical Consumer magazine publishes buyer's guides designed to help you find the It has been published by an independent, not-for-profit, research
Center for Consumer Research - U.C. Davis
Home. *Last Updated: June 29, 2006. About · CCR Webpages · Contact.
Advances in Consumer Research
Online published version of the papers submitted to the Association for Consumer Research annual meetings.
The Journal of Consumer Research has a new URL:
The Journal of Consumer Research has a new URL:. http://jcr.wisc.edu. Please update your bookmarks - You will be redirected to the new location in 10
Consumer Research - The Conference Board
The Conference Board has many products detailing the consumer sector of the economy.
BUBL LINK: Consumer research
Subjects: consumer research, social science research, sociology DeweyClass: 301 Subjects: advertising, consumer research, library management
Focus groups: Is consumer research losing its focus?
Focus groups continually fail to tell us what customers want. The fundamental problem is that, in spite of what conventional wisdom tells us,
Taylor & Francis Journals: Welcome
The International Review of Retail, Distribution and Consumer Research is the only academic, fully refereed journal of its kind published from Europe. consumer+research: consumer data lifestyle research survey | journal of consumer research | consumer data lifestyle research survey | journal of consumer research | consumer+research