BofA tightens ties with NASCAR News 14 Charlotte
CHARLOTTE -- Banking on NASCAR fans' sponsor loyalty to drive more retail business to their ATMs and branches, Charlotte-based Bank of America Corp. has signed a five-year deal as the official bank of the popular stock-car series.
Bank of America Becomes 'Official Bank of NASCAR' Starting With 2007 Season The Auto Channel
CHARLOTTE, N.C., Nov. 27 -- Bank of America, one of the world's largest financial institutions, today announced that it has entered into a multi-year agreement with the National Association of Stock Car Auto Racing (NASCAR) to become the "Official Bank of NASCAR," beginning with the 2007 season.
Bank Of America Strikes Deal With NASCAR KGO-TV Bay Area
Banking on NASCAR fans' sponsor loyalty, Bank of America has signed a five-year deal as the official bank of the popular stock-car series.
Bank of America revs up NASCAR plans, will be "official bank" Asheville Citizen-Times
Banking on NASCAR fans' sponsor loyalty to drive more retail business to their ATMs and branches, Bank of America has signed a five-year deal as the official bank of the popular stock-car series.
Bofa Revs Up NASCAR Plans, To Be "Official Bank" WSOC-TV 9 Charlotte
Charlotte-based Bank of America Corp. has signed a five-year deal as the official bank of the popular stock-car series. The multiyear deal greatly expands Bank of America's sponsorship of stock car racing, while also marking a change in how NASCAR lines up sponsors.
Tracking new customers St. Petersburg Times
Bank of America, the new "official bank of NASCAR," hopes race fans will share the love.
Tracking new customers St. Petersburg Times
Early edition: Bank of America, the new “official bank of NASCAR,” hopes race fans will share the love.
Bank of America Puts Its Money Where Its Motor Is BrandWeek
NEW YORK -- Bank of America said today it has signed a five-year deal with Nascar to become the official bank of the racing circuit. The pact will begin with the 2007 season. Financial terms of the sponsorship agreement were not disclosed.
SPONSORSHIP: BofA tightens ties to racing The Charlotte Observer
Banking on racing fans' loyalty to drive more business to their ATMs and branches, Charlotte-based Bank of America Corp. has signed a five-year deal as the official bank of NASCAR.
Hits & Misses Business 2.0 via Yahoo! Finance
[HIT ] A Wonder-ful world. When Will Ferrell wrote the script for Talladega Nights: The Ballad of Ricky Bobby, he had an improbable sponsor in mind for his Nascar-racing hero: Wonder Bread.

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